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Why Prismatic's pricing doesn’t meet your integration needs
Jon Gitlin
Senior Content Marketing Manager
at Merge
Prismatic is an embedded iPaaS solution that lets you build integrations and workflow automations between your product and your customers’ applications.
The platform offers pre-built API connectors across software categories to help you build integrations quickly; an integration marketplace that enables customers to discover and activate integrations themselves; integration observability features to provide visibility and context on specific integration issues–and more.
To help you assess the platform and determine if it’s right for your business, we’ll break down Prismatic’s pricing plans.
Overview on Prismatic’s pricing strategy
Prismatic offers 3 pricing plans: Scale, Enterprise, and Custom.
Each plan requires you to connect with their team and there’s no cost figures outlined.
That said, the Scale plan includes all of the foundational components to get started. And as you move up these plans, the main changes are the security and performance capabilities you’d unlock.
More security conscious customers may request to host the integrated data on-prem to have complete control over it (on the Enterprise plan); customers that anticipate supporting a high volume of integrations may need high concurrency limits to prevent sync delays (on the Enterprise plan); customers that are focused on mitigating the impact of any issues will want an SLA (on the Custom plan)—and the list goes on.
It’s also worth noting that the Scale plan doesn’t allow your customers to build any integrations—your team has to implement and manage all of them on the customer’s behalf.
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Pros and cons of Prismatic’s pricing strategy
Here are some of the benefits and drawbacks of their pricing model:
Pros
The Scale plan is fairly comprehensive. It lets you build unlimited integrations and provide embedded integration marketplaces across your customer base—which are the core features of their platform.
Enterprise-grade security features are covered in most plans. You can use either the Enterprise or Custom plan to access the security features you need to move upmarket with your integrations
Every plan offers a high level of support. The Scale plan lets you access email and chat support, includes a dedicated account manager, and provides a standard SLA. And as you move up to an Enterprise or Custom plan, the level of support would only get better. For example, the Enterprise plan offers “White-glove” support via email and chat (which likely translates to faster response times, more resources assigned to support you, etc.)
Cons
There’s no transparency on pricing. You can’t find out how much a plan costs without speaking to a sales rep. This can lead you to take a meeting only to learn that their pricing is out of your budget or doesn’t meet your integration needs
They don’t offer HIPAA compliance on their Launch plan. Failing to meet this foundational compliance measure can prevent you from getting many, if not most, of your customers to adopt your integrations
Prismatic also doesn’t offer CJIS compliance on their Scale plan
There’s a limited free trial. You only have 14 days to test out the platform, which likely isn't enough time
Merge, the leading unified API solution, not only offers HIPAA compliance across its plans but also complies with other critical security frameworks, such as GDPR, ISO 27001, and SOC 2 Type 2.
Merge also provides more transparency on its pricing and offers every prospect the opportunity to participate in a proof of concept to validate their integration use cases.
A snapshot of Merge’s Launch plan
Last but not least, Merge offers a fundamentally different approach to helping you build integrations.
Instead of forcing you to build each integration in Prismatic’s “low-code integration designer”, you can simply build to Merge’s Unified API to unlock hundreds of cross-category integrations for your product.
Merge lets you add accounting, ATS, HRIS, CRM, file storage, and ticketing integrations through a single, unified API
Jon Gitlin is the Managing Editor of Merge's blog. He has several years of experience in the integration and automation space; before Merge, he worked at Workato, an integration platform as a service (iPaaS) solution, where he also managed the company's blog. In his free time he loves to watch soccer matches, go on long runs in parks, and explore local restaurants.
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