Merge for Private Equity

Improve margins 
across your portfolio

Up to ~20% reduction* in LLM spend through a single line of code


*Based on average savings across customers using Merge Gateway’s intelligent model routing.
Trusted by teams building the next generation of AI products
Case study

“We had an aggressive timeline for launching our enterprise AI search product. Merge moved quickly in supporting the file storage integrations we needed, which allowed us to meet our target launch date.”

Head of Engineering
Testimonial

“With Merge Agent Handler, we can bring a broader set of data connectors to our users faster and constantly expand what our customers can do with Perplexity Enterprise Pro.”

Frank te Pas
Head of Enterprise Product at Perplexity
Case study

“Using Merge, we simply have to check off a box to add a new HRIS integration. This gives us full confidence that we can support any of our customers’ HRIS integration needs over time.”

Anish Ravipati
Senior Software Engineer
Case study

“Before launching our HRIS integrations, a few team members at Merge came on-site to train our customer-facing teams on marketing, selling and supporting the integrations. This took additional work off of my team’s plate and has helped us take the integrations to market more efficiently.”

Alex Giddens
Senior Product Manager
Case study

“Working with Merge’s Unified API and beautiful React component took less than a sprint to integrate, test, and release.”

Daniel Marashlian
Co-founder & CTO
Case study

“Merge’s post-sales team is truly amazing. They’re fast, responsive, and deeply knowledgeable of HRIS integrations and our use case.”

Katie Harmon
Senior Director of Channels
Problem

AI is becoming a top 3 cost, 
and it’s almost always unoptimized

Every portfolio company independently rebuilds AI infrastructure from scratch. The inefficiency compounds across the portfolio.

Defaults to the most
expensive model

Engineering hardcodes one model across all use cases.

AI spend can't be forecasted

Provider invoices don’t break out spend by product, team, or customer. Can’t set limits until after costs spike.

Every portco rebuilds the same infrastructure

Every portco spends months building the same cost controls from scratch. No shared leverage, no compounding value.

One line of code.
Deploy once.
No excuses.

Your portco swaps one URL. Everything else stays the same, including code, SDKs, prompts, product.

Before
base_url = "https://api.openai.com/v1"
After
base_url = "https://gateway.merge.dev/v1"

Optimization happens automatically

Every request is routed to the lowest-cost model that meets quality requirements.

Savings show up immediately

Reduce LLM spend from the first invoice. No engineering work. No rollout risk.

Standardize across every portco

Same integration. Same playbook. No product changes required.

See the math

Turn AI cost optimization into a
value creation lever

This is not a one-time optimization.
It’s a playbook you apply across every company.

Example

How a $1M/year AI spend becomes $800K

A mid-market SaaS company spending $1M/year on LLM inference. Here’s what happens after a 1-minute integration.

Step 1

You find the waste in diligence

Engineering hardcoded every AI call to GPT-4 at $30 per million tokens. Simple tagging and complex reasoning both hit the same model.

Step 2

Portco swaps one line. Merge does the rest.

Each task gets routed to the cheapest model that maintains quality.

Task type
% of callsRouting changeCost /M tokens
Simple tasks (tagging, extraction)50%
GPT-4 → Haiku
$0.80/M
Mid-complexity (chat, summaries)30%
GPT-4 → GPT-4o-min
$0.30/M
Complex reasoning20%
GPT-4 → GPT-4
(no change)
$30/M
Step 3

Margin expansion from month one

No new headcount. No engineering project. Pure margin improvement from month one.

$67k

New monthly spend

$200k

Saved per year*

~$2.4M

Enterprise value at 12x

* Based on $1M annual AI spend per portco with ~20% cost reduction from intelligent routing. Actual savings vary by workload.
Portfolio rollout model

The more companies you onboard, the more leverage you gain

Merge charges LLM cost plus a small margin. No platform fees.
No per-seat charges. The margin shrinks as you scale.

$1,000 free credit per portfolio company*
Portcos
Merge margin
Est. annual savings
Portcos
1–3
5.0%
$320k
Growth
4–7
4.7%
$893k
Scale
8-14
4.4%
$1.81M
Portfolio
15-24
4.2%
$3.24M
Enterprise
25+
4.0%
$4.2M+
How we estimated savings:
Assumes $1M annual AI spend per portfolio company with ~20% gross cost reduction from intelligent model routing. Merge margin applied to post-routing LLM cost. Portfolio savings use midpoint of each tier’s range. Actual savings vary by workload. Enterprise shown for 25 companies.
* Offer available to new Merge Gateway customers that are majority-owned, controlled, or actively backed by a private equity firm, as verified by Merge. To earn the credit, customer must incur at least $500 in eligible Gateway usage in each of two consecutive billing months ($1,000+ total qualifying spend).

“We’ve cut our LLM costs significantly since switching to Merge, and the quality has stayed exactly where it needs to be. The bigger thing for us is uptime.”

Cody Therrien
Founding AI Engineer, Peec AI

See how much margin you can unlock across your portfolio

Start with one portco. See results in the first month. Scale from there.