Build on one data model across every integration
Merge designs common data models for each category of software APIs.
Plug into well-structured data without being an expert in every third-party API.
Toggle, sync, and filter your customer data
Define model and field-level scopes to ensure your users grant access only to the data required for your product's use case.
Empower your customers to further refine data access with Selective Sync.
Configure which models are pulled based on their attributes — such as candidates who work Remotely or Employees who live in San Francisco.
Use normalized query parameters to filter the data you want to access.
Anything possible by building directly is possible through Merge
For data that doesn’t fit the Common Model, make API requests directly to third parties or access original API responses prior to normalization.
Capture any other non-standard data you want to structure with Custom Fields.